From the monthly archives:

November 2008

‘What do I do with Social Networking?’

by LouiseBJ on November 27, 2008

in Social Networking

That was the gist of a question asked on Monday evening after our talk to a group of business owners.  While it’s great that more people are hearing about Facebook, LinkedIn, Twitter and blogging, etc., they can’t always see how social media may work for their small businesses, especially when most of their clientele are [...]

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Making the Most of Free Web Tools

by Sam McArthur on November 25, 2008

in General

There’s a ton of free online tools available at the disposal of website owners. I can’t go through them all in one blog post as I’ll be here forever but wanted to give you a few to get you started. No doubt I’ll be covering more in future blog posts.
So without further ado, here’s a [...]

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Building a list to market to

by LouiseBJ on November 20, 2008

in Article Marketing, Blogs, Email Marketing

Have you ever opened an email to find you’re on someone’s newsletter list – and you’re not sure how it happened?  I know it’s happened to me many times, especially after I’ve been out networking.  Giving out your business card is also giving ‘implied’ consent for the person to whom you give it, to contact [...]

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Online Marketing for Long Term Results

by Sam McArthur on November 18, 2008

in General

Over the last couple of weeks I’ve passed on some tips on planning your online marketing activities and what you can do for some quick results. To follow on, I’ve some tips for long term results, although most marketing campaigns work best in the long term.
1. Search Engine Optimisation (SEO)SEO is most definitely a long [...]

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Yes, I am a Twitter addict!

by LouiseBJ on November 13, 2008

in Social Networking

OK, I admit it.  I am addicted to Twitter!  (I strongly denied it when Sam said so earlier this week – but she’s right!).  So why do I like Twitter so much?
If you haven’t come across Twitter before, this video explains it very well.  Although it was originally envisaged as a social network, the last [...]

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Planning for Quick Results

by Sam McArthur on November 11, 2008

in Planning

Last week I wrote about what to consider when planning your online marketing strategy. This week I want to give you a couple of tips for quick results, although, with any marketing, the best results are from long term activities. Remember that getting traffic to your website is only half of the story – your [...]

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