From the monthly archives:

July 2009

How to keep your readers happy

by LouiseBJ on July 30, 2009

in Copywriting

One of the ways for a business to stand out in this world of far too many messages competing for too short attention spans, is to learn how to write well for the internet.  Those who do, enjoy greater success and popularity in the online world, with their readers eagerly awaiting their next post or [...]

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Making the Most of Free Google Tools

by Sam McArthur on July 28, 2009

in General, SEO

Back in November last year, I wrote a post about some free online tools well worth using. Here are a few more for you, but this time, specifically free Google tools. All you need to do is set up a Google Account to use them if you haven’t got one already.
1. Google Maps
If your business [...]

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Content for Content’s Sake

by LouiseBJ on July 23, 2009

in Social Networking

Recently I’ve noticed an irritating trait amongst some social networkers and it seems to be spreading.  People are determined to contribute, to blog, to tweet, to have a voice on the internet.  That’s absolutely fine – providing they actually SAY something!
Give your blog visitors something worth coming back for
What I’m talking about are blogs where [...]

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Outdated SEO Practices

by Sam McArthur on July 21, 2009

in SEO

Last week I read a blog post by a leading internet marketer, Jill Whalen about some SEO practices that are a waste of time (it caused quite a lot of ‘discussion’) and it got me thinking about how much things have changed over the years.
Search engines are much more sophisticated than they were even 5 [...]

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Friends and Acquaintances

by LouiseBJ on July 16, 2009

in Social Networking

I love meeting new people, don’t you?  It’s fascinating hearing their stories and getting to know them.  Some people come into our lives for just a short while; others are with us for a lifetime.  Of course not everyone becomes a close friend or part of our inner circle of confidants, and natural caution means [...]

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Domain Name Dilemmas

by Sam McArthur on July 13, 2009

in SEO

When I work with new clients I almost always ask them what other domain names they own. There’s a good reason for this, not just because I’m nosy, but because the way the domain names are used can affect search engine rankings.
I’m finding more and more that many of my clients have their website displayed [...]

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