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There’s lots to do when it comes to running an online shop, not only dealing with stock, marketing, accounts, admin, everything that goes with running a business, but ensuring the website performs well needs to be at the top of your list. A few small things can make all the difference and there are common…
Feeling the pinch? Thought so! At a time when a lot of people are tightening their purse strings, being able to make some additional income from your website is something we should all be thinking about, and let’s face it, we could all do with a few extra pennies right now. There are some great…
A privacy policy is one of those important pages you need to have on your site, almost as important as your contact details. This page is there to tell visitors to your site what you intend to do with their information as well as explaining about ‘cookies’ on your site if you have them, and…
I love learning, and am fascinated by all the possibilities the internet provides for small businesses. There is more free information out there than ever before, some of it very good, and certainly more than enough to satisfy my curiosity. And that’s causing me (Louise) a bit of a problem that I’d like to discuss…
As with many consultants, over the years I’ve worked on a few projects which haven’t worked out for one reason or another. There’s a distinct pattern to those types of client and project, and for your business, it’s important that when you do take on a consultant, you do it for the right reasons and…
I’m not one for making predictions about what’s going to happen in online marketing over the next 12 months, but have read plenty about the subject elsewhere! So I thought I’d share some of things I’ve read and what these posts have in common. Firstly, most sites seem to agree that mobile marketing is going…
With the Christmas rush well and truly over and many of you hopefully having had a good break, I’m sure some of you are turning your mind to what you need to do to make 2011 a better year. The New Year is often a time that businesses think about re-vamping their websites, particularly those…
