From the category archives:

Link Building

In my last post I mentioned that the summer can be a good time to check out what your competitors are up to so that you can work out what you might need to do to improve your online marketing. There are a couple of tools I use to do this which gives me an [...]

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Make the Most of Local Directories

by Sam McArthur on June 29, 2010

in Link Building

In my last blog post, where I asked what people’s biggest online marketing challenges are (please participate in our poll if you haven’t done so already!), I mentioned that one of the things that businesses want to know about is promoting their business online to a local audience. I wrote a post about this a [...]

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Link Requests – The Right Way to Ask

by Sam McArthur on January 12, 2010

in Link Building

Gaining links to websites isn’t easy and is getting more difficult every day as more and more website owners are inundated with link requests – which are mostly automated. However, it doesn’t mean you should give up altogether, but means you need to be much more targeted about who you approach and how you ask [...]

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Last week I mentioned three things you need to start doing now to get your website ready for those all important Christmas sales. Here’s the second part of what you need to be doing: 4. Interact Online The web is becoming more and more interactive, so you need to start interacting online to get your [...]

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Link Building Ideas

by Sam McArthur on July 7, 2009

in Link Building,SEO

Gaining links into a website is one of those things all site owners need to do if they’re serious about promoting their site. It’s necessary for the wider visibility of your site, and for being found where your target market hangs out. Links are particularly important for rankings in Google, as Google looks at which [...]

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Are You Confused About Link Building?

by Sam McArthur on December 16, 2008

in Link Building

Link building is one of those things that you know you need to do to help rankings and get more traffic to your website, but something that always gets put to the bottom of the list. A necessary evil! One of the reasons why I think many businesses don’t tackle link building is because of [...]

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