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In our never-ending search for efficient working online and increasing productivity, we’re always trying out new tools so we can report back to you on our findings. Most of them are free, at least at the basic level, which is often enough for the one-person business It may seem as if we’re always recommending Google,…
Since this is the final working week before Christmas, I thought a few tips for tying up your website’s year end activities may help some of you. For those of you with e-commerce sites, I hope the last couple of months have generated good sales for you! With all the activities of sending out orders…
It wasn’t so very long ago that, if you wanted to promote a new product or service, you’d print out a few flyers, place as many ads as you could afford in magazines & papers and send out some direct mailers. Apart from doing the rounds of the networking meetings and making plenty of follow-up…
On 19 April 2008 I signed up for my Twitter account and it isn’t being too dramatic to say my business hasn’t been the same since that day! Little did I realise by opening an account and sending out the first few timid tweets, that it would bring to an end the isolation of working…
Even with all the benefits of social networking for small business owners, there’s no doubt that it can take up an awful lot of precious time unless it’s approached in the right way. At our recent Q&A Hour I (Louise) was asked how long I spend networking online each day. I was pleased to be…
In my last post I mentioned that the summer can be a good time to check out what your competitors are up to so that you can work out what you might need to do to improve your online marketing. There are a couple of tools I use to do this which gives me an…
A few weeks ago Louise and I both participated at a local Business Link event on marketing, called ‘Make Marketing Work’. We were ‘experts’ on our tables which was facilitated by a Business Link representative and were there to help discuss and answer questions on the topic of our table. Louise’s table discussed social media…
