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Small online retailers need as much help as they can get at the moment, and even more so at this time of year during the run up to Christmas. Without the big budgets for advertising, small retailers have to carve out a niche for themselves and work much harder to drive online sales. Added to…
Guest post from Adrian Bold of Bold Internet Google announced last week a major change to the way signed-in users, i.e. those logged in with a Google account, will search within Google. The short version is that “many” signed-in users will be redirected to the secure (SSL) version of Google, i.e. https. Google have offered privacy and…
Last week I wrote about how you can track your search rankings using Google Webmaster Tools. Well, there’s a lot more to Google Webmaster Tools than that, and another neat feature is that you can find out which websites carry links to your website (backlinks). I’ve been asked how you can find this out many…
Google Webmaster Tools is a very useful tool for tracking how your site is performing, not only in the search engines but also its technical performance. I’m not going to go into monitoring the technical performance of your site in this post, but look at how you can find out how your site is performing…
A few weeks ago, we carried out the mammoth task of changing the permalinks on this WordPress blog. If you’re not sure what a permalink is, then basically it’s the format of the urls of the blog posts, basically how the blog urls are structured. The permalinks of this blog were rather clunky, as when…
This time of year is a great time to give your website a bit of a spring clean, or should I say ‘summer’ clean! With the school holidays more or less upon us, the end of July and August is traditionally a fairly quiet time for most businesses, which is why this is a good…
Gosh, the last few weeks have seen yet more changes in the world of search! I wrote about the affects of Google’s ‘Panda’ update in March, which you can read here: Google Frowns on Content Farms. Websites continue to be affected by this major update. The last week has seen Google going even more ‘social’…
