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A couple of weeks ago, Search Engine Land published an article about how social media is affecting search rankings after an interview with Google and Bing: What Social Signals Do Google & Bing Really Count? Both search engines answered questions about what they look at in social media and how this can influence rankings for…
Some of you may have noticed that if you carry out a local search on Google, e.g ‘hotels in Portsmouth’, ‘garden designers in Hampshire’, the local listing results are now much more prominent. The local listings have a red ‘pin’ to the left of them with a letter in it. The letter corresponds to the…
Louise and I hosted our first live Q&A Hour on 9 September and we received some interesting questions which we answered during the session. One of which was how to ensure your site gets found in Google Places (previously known as Google Local). Google Places allow businesses to show up in the Google search results…
A couple of years ago or so it was Universal Search (integration of images, video, maps into Google’s main search results), earlier this year it was Caffeine, the new fast way that Google indexes the web to keep up with real time search (see Google RealTime), now it’s Google Instant, a super fast way of…
It’s not uncommon for businesses to need change their website domain and I’ve come across this on many occasions. It could be that the company name is changing due to a takeover or rebrand, a better domain has come up for sale or perhaps even through a legal battle over a domain name. Whatever the…
At the end of last year I wrote a post about upcoming changes in the world of search in 2010, which you can read here. one of the things I mentioned in the post was the importance of how fast your website loads. Google has rolled out ‘caffeine’, which is a change in the way…
Google has an array of tools to help website owners promote themselves and one particularly useful tool is Webmaster Tools. Whether you manage your website yourself or not, it’s well worth setting up or asking your web developer if it’s already set up for you. The information provided by the application is very useful, albeit…
