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Although Facebook introduced the Subscriber feature last September, I haven’t noticed many people using it. If you’ve been wondering what it is and whether it could be useful for you, I hope this post will shed some light. Intended primarily for ‘public figures’ like celebrities, journalists and political figures, the Subscriber feature is also a…
Last week saw another major change in Google search, not that there haven’t been enough of them in recent months, but this change is causing upset with the big players of social networking: Facebook & Twitter. Essentially, the latest changes include the integration of Google+ results and profiles into Google’s search results, called ‘Search plus…
It’s no wonder many small business owners hesitate to get started with social media marketing. There just seems to be so much of it to take in, so many networks to join, blog posts to write, podcasts and videos to record – the list just goes on and on. And for those intrepid social media…
One of our most popular Q&A Calls was about Facebook, and unsurprisingly most of the questions asked were on using Facebook for Business. And yet so many small businesses claim that Facebook doesn’t work for them. Here are 5 reasons why that could be true. They’re using a Personal Profile instead of a Page This used…
We hear a lot of people say, “I’ve set up a Twitter Account and Facebook Page for my business – when can I expect to see results?” This question assumes that social media is something you can do once and not have to return to. Sorry to disappoint but Social Media marketing is a bit…
Guest post from Neil Edwards of The Marketing Eye Inspired by yet another great post from Debra Collins at Pennsylvania based B2B and professional services marketing specialists, Marketri, I am encouraged to give my own view on the plethora of social media that now competes for our attention every day of the week. What works…
HootSuite is a web-based Twitter client used by many people to send out and pre-schedule tweets and updates to their different social networks. It’s also a useful tool for monitoring and following conversations on Twitter, as well as for keeping up to date with latest happenings and trends. How do you follow the conversations on…
