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One of our most popular Q&A Calls was about Facebook, and unsurprisingly most of the questions asked were on using Facebook for Business. And yet so many small businesses claim that Facebook doesn’t work for them. Here are 5 reasons why that could be true. They’re using a Personal Profile instead of a Page This used…
We hear a lot of people say, “I’ve set up a Twitter Account and Facebook Page for my business – when can I expect to see results?” This question assumes that social media is something you can do once and not have to return to. Sorry to disappoint but Social Media marketing is a bit…
Guest post from Neil Edwards of The Marketing Eye Inspired by yet another great post from Debra Collins at Pennsylvania based B2B and professional services marketing specialists, Marketri, I am encouraged to give my own view on the plethora of social media that now competes for our attention every day of the week. What works…
If you have a Facebook Page for your business, knowing how successful it is in attracting new and returning visitors as well as how they are interacting with your page is obviously important. Just as with your website and blog, you want to be able to measure which of your social networking activities are most…
Just over a year ago, Louise wrote a useful post on what url shorteners are and why you need to use them, you can read the post here: Why URL Shorteners are a Good Idea In this post, I want to go into a little more detail as to why using URL shorteners are really…
Do you share what you find online? You’ve probably noticed that we tweet about articles, updates and news to do with online marketing and social media several times a day. We also post links to articles of interest on our Facebook Page for our ‘fans’. This is in addition to publishing our own blog posts…
Hootsuite is a web-based Twitter client which will also enable you to manage all your other online networks. There’s nothing to download so, unlike some other popular Twitter clients, it doesn’t slow down your computer. There are also ‘apps’ available for iPhone, Android and BlackBerry users. You can link, not only to your Twitter account,…
