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A blog is so important to the online success of all small businesses that it can truly be called the real heart. It’s more important than Facebook, than Twitter, LinkedIn, and more important even than a static, stand-alone website. Have we convinced you yet that your blog is important? OK, here’s why it is: It…
Last week saw another major change in Google search, not that there haven’t been enough of them in recent months, but this change is causing upset with the big players of social networking: Facebook & Twitter. Essentially, the latest changes include the integration of Google+ results and profiles into Google’s search results, called ‘Search plus…
Did you know that you’re probably already a ‘Content Curator’? Every day, through the social networks, millions of people are sharing articles, videos, podcasts, in fact all manner of content by tweeting links to their followers, or sharing updates on Facebook or LinkedIn. From motivating quotes and funny cat videos to more serious information, we…
Have you noticed how social media sites are giving slide presentations a new lease of life? There’s a whole community of slide show enthusiasts sharing excellent presentations on sites such as slideshare.net, a website we suggest you visit and explore. While slides may not be considered as compelling viewing as a video, done well they…
We hear a lot of people say, “I’ve set up a Twitter Account and Facebook Page for my business – when can I expect to see results?” This question assumes that social media is something you can do once and not have to return to. Sorry to disappoint but Social Media marketing is a bit…
Guest post from Neil Edwards of The Marketing Eye Inspired by yet another great post from Debra Collins at Pennsylvania based B2B and professional services marketing specialists, Marketri, I am encouraged to give my own view on the plethora of social media that now competes for our attention every day of the week. What works…
If you run a business that serves a particular geographic area, whether you serve other businesses or consumers, having a Google Places page will enhance your visibility in a Google search. Google have enhanced their Places pages a great deal recently and with the ability to include photos and videos, a good looking Places page…
