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Social Media Marketing is still relatively new and we’re all still learning how best to use it for our businesses. Some people get the hang of it very quickly while others struggle and drop several rather loud clangers. The Profile Photo Faux Pas Sam recently wrote a very comprehensive post on the importance of completing…
Just as we think we’ve seen all the Email Marketing mistakes there are, along come a few more howlers! Here’s the latest batch: Spelling & punctuation clangers. You’d think having built-in spell checkers would mean better spelling, punctuation and grammar, unfortunately that doesn’t seem to be the case (as Sam found out recently). A well…
Have you noticed how social media sites are giving slide presentations a new lease of life? There’s a whole community of slide show enthusiasts sharing excellent presentations on sites such as slideshare.net, a website we suggest you visit and explore. While slides may not be considered as compelling viewing as a video, done well they…
It’s no wonder many small business owners hesitate to get started with social media marketing. There just seems to be so much of it to take in, so many networks to join, blog posts to write, podcasts and videos to record – the list just goes on and on. And for those intrepid social media…
We hear a lot of people say, “I’ve set up a Twitter Account and Facebook Page for my business – when can I expect to see results?” This question assumes that social media is something you can do once and not have to return to. Sorry to disappoint but Social Media marketing is a bit…
You may have seen these images with seemingly random squares popping up in different places. They’re called QR codes (short for Quick Response) and are best described as a 2-dimensional barcode. Basically you point the camera of your smartphone at the code and it will decode the information contained in it. QR Code Generator –…
As with many consultants, over the years I’ve worked on a few projects which haven’t worked out for one reason or another. There’s a distinct pattern to those types of client and project, and for your business, it’s important that when you do take on a consultant, you do it for the right reasons and…
