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Did you know that you’re probably already a ‘Content Curator’? Every day, through the social networks, millions of people are sharing articles, videos, podcasts, in fact all manner of content by tweeting links to their followers, or sharing updates on Facebook or LinkedIn. From motivating quotes and funny cat videos to more serious information, we…
As with many consultants, over the years I’ve worked on a few projects which haven’t worked out for one reason or another. There’s a distinct pattern to those types of client and project, and for your business, it’s important that when you do take on a consultant, you do it for the right reasons and…
In our never-ending search for efficient working online and increasing productivity, we’re always trying out new tools so we can report back to you on our findings. Most of them are free, at least at the basic level, which is often enough for the one-person business It may seem as if we’re always recommending Google,…
When I (Louise) first started blogging back in 2007, it was with great enthusiasm but very little forward planning. I blogged about whatever popped into my head that day and only published posts once a week or so. By the time Sam and I got together and started blogging for Savvy Marketers in 2008, we…
Publishing an Email Newsletter is a big commitment. It takes time and effort to put together something your subscribers will look forward to reading. And if they don’t enjoy what you send them, they will let you know – watch out for a drop in open rates and a rise in the number of people…
With the Christmas rush well and truly over and many of you hopefully having had a good break, I’m sure some of you are turning your mind to what you need to do to make 2011 a better year. The New Year is often a time that businesses think about re-vamping their websites, particularly those…
Judging from recent conversations with fellow business owners, one of concerns that holds them back from starting a blog is not knowing what to write about. While it seems some ‘bloggers’ can rattle off a 500 word topical post every day of the week, that’s probably because blogging is their full-time ‘job’ so they can…
