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Have you noticed how social media sites are giving slide presentations a new lease of life? There’s a whole community of slide show enthusiasts sharing excellent presentations on sites such as slideshare.net, a website we suggest you visit and explore. While slides may not be considered as compelling viewing as a video, done well they…
Google Webmaster Tools is a very useful tool for tracking how your site is performing, not only in the search engines but also its technical performance. I’m not going to go into monitoring the technical performance of your site in this post, but look at how you can find out how your site is performing…
A few weeks ago, we carried out the mammoth task of changing the permalinks on this WordPress blog. If you’re not sure what a permalink is, then basically it’s the format of the urls of the blog posts, basically how the blog urls are structured. The permalinks of this blog were rather clunky, as when…
I’ve worked in SEO (search engine optimisation) for many years now and when I started out things were relatively easy in comparison to the web as it is now. Technology was less sophisticated and of course, there was a lot less competition back then. There were an awful lot more search engines about (remember Excite,…
With Facebook’s huge growth continuing, it means more and more businesses are creating company pages to reach a wider audience. However, with the number of Facebook pages probably in the millions, how do you make sure your page actually gets found in a search, whether on Facebook itself or in the search engines? I’ve tested…
You’ve probably spent a lot of time, and money, getting your website ‘just so’. Now you want people to visit it, find out what you do and hopefully, buy from you! Many people believe Google will instantly bring hordes of potential clients – if only that were true! Search Engine Optimization takes time to produce…
I’ve written a couple of posts previously about how the search world is changing and some of the things that will keep us on our toes on 2010, but as there’s so much to keep up with, I thought it would help to summarise some of these impending changes. Here’s a quick summary of some…
