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A blog is so important to the online success of all small businesses that it can truly be called the real heart. It’s more important than Facebook, than Twitter, LinkedIn, and more important even than a static, stand-alone website. Have we convinced you yet that your blog is important? OK, here’s why it is: It…
While the economic downturn seems to be ongoing, certainly for the foreseeable future, one of the upsides is that it’s making people more enterprising in that people are finding new ways to earn extra cash. More people are setting up their own businesses after redundancy to take control over their own future or finding new…
The last few months have seen major changes to the way Google ranks websites, we’ve written about this in several posts but you may want to read more about in my post from July, What’s New in Search? One of those changes is about adverts on websites and how they could affect search engine rankings….
Guest post from Adrian Bold of Bold Internet Google announced last week a major change to the way signed-in users, i.e. those logged in with a Google account, will search within Google. The short version is that “many” signed-in users will be redirected to the secure (SSL) version of Google, i.e. https. Google have offered privacy and…
Google Webmaster Tools is a very useful tool for tracking how your site is performing, not only in the search engines but also its technical performance. I’m not going to go into monitoring the technical performance of your site in this post, but look at how you can find out how your site is performing…
A few weeks ago, we carried out the mammoth task of changing the permalinks on this WordPress blog. If you’re not sure what a permalink is, then basically it’s the format of the urls of the blog posts, basically how the blog urls are structured. The permalinks of this blog were rather clunky, as when…
Gosh, the last few weeks have seen yet more changes in the world of search! I wrote about the affects of Google’s ‘Panda’ update in March, which you can read here: Google Frowns on Content Farms. Websites continue to be affected by this major update. The last week has seen Google going even more ‘social’…
