As we tell our Savvy Marketer workshop delegates, using the internet to market your small business doesn’t mean you can stop marketing the ‘traditional’ or offline way. The best results will be achieved with a mix of both sets of tools.
And there are many valuable lessons to be learned from traditional marketing. Like the need [...]
by LouiseBJ on October 22, 2009
in Planning
Sometimes I think we didn’t know the meaning of overwhelm before the internet came along! The sheer volume of available information is both powerful and overpowering at the same time.
The online chatter is never-ending, as more and more people find their voices and contribute their expertise and opinions on just about anything under the sun.
Avoiding [...]
I’ve met many really lovely business owners since I started out back in 1998, some of whom have gone on to become good friends. Unfortunately I’ve also come across a few absolute sharks who prey on the unsuspecting and trusting.
Savvy Tip #1
Only the other day I heard that an unscrupulous web design company were holding [...]